Julia Roe PMU is a permanent makeup and skin clinic in Malahide, County Dublin. Each treatment has its own page, and enquiries go through WhatsApp, email and social rather than a booking engine. For treatments that start with a conversation, that fits.
[02]Work, sorted by sector
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WordPress website examples by industry.
These WordPress website examples are real client sites, grouped by the kind of business they serve. Each one is live, and each links to a project page listing what it runs on and what it does, all checked against the public site.
14 live sites4 sectorsFacts checked on the live sites
I’m Mohammad Humza, an independent WordPress developer. Across seven years and more than 140 projects, most of my live examples fall into four groups: software companies, beauty and wellness studios, hospitality and events businesses, and charities. Below is what each kind of site has to carry and how the build handles it.
01Software, SaaS & AI
Software, SaaS and AI: sites that have to sell a product, not a service
A software company’s site does more jobs than most. It explains the product, takes payment or signups, runs a blog, and often speaks several languages. What separates these seven builds is the machinery behind the homepage.
- 01DeskFlexHybrid workplace software from Chicago533 marketing pages and 628 posts in seven languages, with hreflang across 10+ regional locales and Elementor templates the in-house team uses to publish without a developer.
- 02K9 SkyKennel software for boarding, daycare and groomingProduct editions sold through WooCommerce with Authorize.Net, composite products and a customer account area.
- 03Agentic AI InstituteAn AI education membershipMost of the site sits behind Paid Memberships Pro, with tiered access and a gated intelligence hub.
- 04Asar DigitalAn SAP consultancy82 pages and 240 posts organised as a multi-level services tree, with careers and a lead-magnet download on the same install.
- 05OpenAILiveA publisher of WordPress themes, Elementor kits and AI toolsA blog-led site, 6 fixed pages against 80 articles.
- 06Maor ConsultingA software delivery consultancyEnglish and French page sets, with its three delivery stories presented as case-study blocks.
- 07SmoothUIA usability-testing serviceTwo pages on purpose, the pitch and its four-step process on one, contact on the other.
The range is the useful part. A membership gate, a WooCommerce checkout and a seven-language catalogue are three different builds, even when all three companies call themselves “tech”.
02Beauty & wellness
Beauty and wellness: two studios, two opposite booking decisions
Venetian Nail Spa in Winnipeg goes the other way: booking is handed off to Fresha, and the site’s effort goes into presentation. It serves 211 WebP images against 5 PNGs and is listed on Awwwards. Gift cards and an Instagram feed sit alongside the treatment pages.
Neither choice is right in general. The question for a studio is whether a visitor should book straight away or ask first, and the site follows from the answer.
03Hospitality, food & events
Hospitality, food and events: three businesses that sell very different things
01Schloss LocarnoSwitzerland
- What it sells
- 22 holiday apartments in a restored historic building
- What the site handles
- English, German and Italian through WPML with proper hreflang, an apartment gallery, Google Reviews and a booking call to action
- What it sells
- Imported and novelty confectionery
- What the site handles
- 578 product URLs on WooCommerce, Stripe and PayPal, gift cards, bundles, add-ons and back-in-stock alerts
03EventiveSingapore
- What it sells
- Corporate conferences, launches and tradeshows
- What the site handles
- Navigation by service and by event type, offices in five cities, and an enquiry form with a date picker
The apartment site runs three real language versions, not a translation widget. The snack shop carries a catalogue of hundreds of products. The events site lets visitors find their way in from either direction.
04Charities & community
Charities and community spaces: one install, many jobs
- URLs
- ~800
- sitemaps
- 12
- on donations
- Gift Aid
Cornwall Air Ambulance runs an air ambulance across Cornwall and the Isles of Scilly and is funded entirely by donations. The site has roughly 800 URLs across 12 sitemaps. Single and monthly donations run on WooCommerce with Stripe and UK Gift Aid, events are ticketed through The Events Calendar, and a lottery, a charity shop locator, a patient story archive and a magazine flipbook all live on the same install. I worked on it as a full-stack WordPress developer; the charity owns the site and its content.
Enabling Village is an inclusive community space in Singapore that brings together dining, wellness, retail and learning tenants around disability inclusion. Its site, built on a custom theme with about 229 URLs, works as a directory and events platform: a filterable tenant directory, events sorted by audience, venue rental and guided tours, wayfinding by MRT, bus and shuttle, and an on-page accessibility panel for text and content sizing.
Not in one of these four groups?
Plenty of my work sits outside these four: trade businesses, a preschool, a defence consultancy and a Shopify agency’s own WordPress site are all in the full project list. If your industry isn’t named here, tell me what your site needs to do and I’ll say plainly whether I’m the right fit.